Profit and loss for ecommerce
See what your ecommerce store really keeps.
Automatic order syncing, every cost in one place, and your true net profit – built for ecommerce sellers.
- Free tier available
- No credit card required
- Cancel anytime
- Net profit
- $11,935
- Up 10.0%vs prior 4 weeks
- Total revenue
- $48,250
- Up 4.9%612 orders
- Net margin
- 24.7%
- Up 1.1 ptsvs prior 4 weeks
- Refund rate
- 2.9%
- 18 of 612 orders
Net profit by week
Last 12 weeksWhere your revenue went
% of revenue- Revenue$48,250100%100%
- COGS−$20,26542.0%42.0%
- Fees−$1,6903.5%3.5%
- Shipping−$4,2158.7%8.7%
- Ad spend−$8,76018.2%18.2%
- Refunds−$1,3852.9%2.9%
- Net profit$11,93524.7%24.7%
| Order | Status | Net profit |
|---|---|---|
| #10482 | Completed | +$31.40 |
| #10481 | Processing | +$14.85 |
| #10480 | Refunded | −$12.40 |
The problem
Revenue is easy to see. Profit isn’t.
Your store shows your sales. Your margin hides in the costs it doesn’t track, and most sellers rebuild a spreadsheet every month just to find out what they kept.
- Scattered costs. Ad accounts, payment processors, carriers and suppliers each hold part of the picture.
- Hidden losses. Refunds and cancellations quietly eat into revenue.
- Fragile spreadsheets. One change in ad spend or stock and the month-end file breaks again.
Where $48,250 of revenue went
- Revenue$48,250100%100%
- COGS−$20,26542.0%42.0%
- Payment fees−$1,6903.5%3.5%
- Shipping−$4,2158.7%8.7%
- Ad spend−$8,76018.2%18.2%
- Refunds−$1,3852.9%2.9%
- Net profit$11,93524.7%24.7%
How it works
From connected store to clear decisions
Connect your store
Paste your store address and a read-only WooCommerce API key. There is nothing to install, and PLManager never writes to your store.
Add your real costs
COGS, ad spend, shipping, fees and refunds come pre-loaded as smart defaults. Add, rename or remove any cost or income category.
See true net profit
Your orders sync in the background and your net profit appears on your dashboard. Edit a cost and profit updates instantly.
Decide with confidence
Compare periods, spot the costs eating your margin, and export P&L reports on Pro.
Profit dashboard
Net profit, not just revenue
Stop guessing your margins. PLManager gives you a live view of profit, costs and margin across your whole store.
Pick today, this week, this month, this year or any custom range.
- Profit margin tracking
- Cost breakdown analysis
- Period-over-period comparison
Profit KPIs
- Total revenue
- $48,250
- Up 4.9%vs last month
- Total orders
- 612
- vs 588 last month
- Net margin
- 24.7%
- Up 1.1 ptsvs last month
- Refund rate
- 2.9%
- 18 of 612 orders
COGS method: % of revenue
WooCommerce sync
Connect once. Stay in sync.
Orders sync automatically in the background, and every cost sits in one P&L you control – no spreadsheet to rebuild each month.
- Auto order import
- Smart cost defaults
- Email alert if syncing stops
Your WooCommerce store
- Order totals
- Statuses
- Dates
- Refunds
Nothing is installed on your store.
PLManager
Net profit, last 4 weeks$11,935
SyncedCore eCommerce tools
Everything you need to run a profitable store
PLManager connects your store, calculates your true profit, and delivers actionable insights – all in one powerful dashboard.
P&L Builder
Visualize your true profit after COGS, fees, shipping and ad spend, recalculated as your orders sync.
Store Sync
Connect WooCommerce with a read-only API key. Orders sync in the background, and nothing is installed on your store.
Transaction Tracking
Every synced order, manual entry and CSV import in one searchable, filterable log.
Smart Reports
Monthly and yearly P&L reports, exported to PDF or CSV on Pro.
What you get
Everything between revenue and net profit
One place for your orders, your costs and the profit that’s left.
All plans
P&L Builder
Your income and cost categories, your way. Edit any cell and net profit updates instantly.
All plans
Any period
Today, this week, month, year or a custom range.
All plans
Transaction log
Every synced order, manual entry and import in one searchable list.
All plans
Manual entries
Add any cost or income entry manually — ad spend, packaging, freelancer fees. Unlimited on every plan, including Free.
Pro
CSV import
Upload WooCommerce or Shopify CSV exports. Drag-to-map columns. Duplicate detection prevents double-counting on re-import.
Pro
Reports and export
Monthly and yearly P&L reports. Export to PDF or CSV.
Accurate by default
Every order status, counted correctly
PLManager reads each order’s WooCommerce status and treats it the same way every time.
Every figure traces back to an order or an entry you can open.
| WooCommerce status | In your P&L |
|---|---|
| CompletedProcessing | Counted as revenue |
| PendingOn hold | Left out until paid |
| CancelledRefunded | Subtracted |
| Failed | Ignored |
Your data
Read-only by design
- Read-only connection. PLManager only reads orders. It never creates, edits or deletes anything in your store.
- Encrypted credentials. API credentials are encrypted with AES-256.
- Nothing to install. Connect by pasting read-only API credentials. Nothing is installed on your site, so there are no plugin conflicts.
- Isolated by account. Multi-tenant isolation means your data is never visible to any other user.
- Your data isn’t for sale. Your store data is never sold, shared, or used to train anything.
Built for every seller
Made for sellers of every size
From solo dropshippers to growing brands, PLManager helps sellers of every size understand and grow their profits.
Dropshippers
Track ad spend against net profit and see whether your ads are really paying off.
Brand owners
Get a clear P&L across every cost – COGS, fees, shipping and ads – to make smarter growth decisions.
Growing stores
Compare months and years side by side and see how your margin changes as you grow.
Agency managers
Help clients understand their numbers with clear P&L reports, exported to PDF or CSV.
Pricing
Start free. Upgrade when you need the full picture.
Whether you’re just starting out or growing fast, PLManager has a plan that fits your business and your budget.
Free
Get started for free — no credit card required.
$0/month
What’s included
- 1 WooCommerce store
- P&L dashboard + transaction log
- Up to 5 custom P&L fields
Pro — Monthly
Full power for serious sellers. $135/yr saves 25%.
$15/month
What’s included
- Everything in Free
- Full order history + unlimited P&L fields
- CSV import, reports & PDF export
- Priority support
Pro — Annual
Same Pro plan, billed yearly. Save 25%.
$135/year
What’s included
- Everything in Pro
- Billed as $135 once a year
- Save $45 vs monthly billing
Questions
Your questions, answered
New to PLManager or have questions about how it works? Find answers to the most common questions below.
Is there a free plan available?
Yes! PLManager has a completely free tier — no credit card required. Connect 1 WooCommerce store, view your last 30 days of order history, and use up to 5 custom P&L fields for as long as you want.
Can I change my plan later?
Absolutely. You can upgrade or downgrade your plan at any time from your account settings. Upgrades apply right away, and downgrades take effect at the end of your current billing period.
What is your cancellation policy?
You can cancel at any time with no penalties. Your account remains active until the end of your billing period, and you won’t be charged again.
Which store platforms does PLManager support?
PLManager currently supports WooCommerce via its REST API — no plugin install required on your store. Shopify, PrestaShop, and OpenCart integrations are on our roadmap.
How does billing work?
Billing is monthly or annually. Annual billing saves you 25% compared to monthly billing ($135/year vs $180/year).
How do I change my account email?
You can update your email address anytime by going to Account Settings inside your PLManager dashboard after logging in.
Start in minutes
Find out what you really kept last month.
Connect your WooCommerce store, import your data, and see your real profit in under 10 minutes. No accountant needed.